How restaurants can fight inflation
With no clear end in sight for increasing inflation costs, restaurants need to adapt new tactics to stay financially afloat while also providing quality care to customers. To counteract the inevitable rising prices for goods, restaurants must find niche elements to enhance that will boost value perceptions, and justify a customer’s spending.
Food Service Direct, the premier online marketplace for all things food industry, shares the information below, to help maximize profits without relying solely on higher priced menu items:
1. Adjust To Snacking Trends:
76% of Americans snack daily - simple updates to the menu like ready-to-go snacks will drive more traffic during slow hours and oftentimes will create curious interests for a future dine-in experience.
2. Push Seasonal Goods:
As wholesale produce prices continue to surge - By creating new seasonal dishes that incorporate high-volume produce, you will save money and add an enticing element to your menu.
3. Large Portioned Entrées:
26% of Americans are opting out of ordering appetizers or dessert while dining. - Offering slightly larger entrée portions convinces consumers that they’ll in fact be paying less since they won’t need to order anything extra to satisfy their hunger.
4. Embrace Flavor Innovation:
Globally, over 75% of people enjoy trying new spices and flavors - Meet that demand head-on and offer innovative twists on popular menu items with minor adjustments to familiar recipes.
5. Prioritize Regular Customers
Inflating menu prices have caused 38% of Americans to eat out less often - focus all your efforts on the customers who are still willing to dine-in with quality service, taste, freshness, and convenience.
If you’d like to learn more about how to combat inflation surges with new value propositions, Mete Gumus, CEO of Food Service Direct, is happy to dive into more detail regarding these quick improvements.